David Robinson, nicknamed Robbo, is an Irish music executive, music video director, record producer, music manager, and photographer. He is best known as the co-founder of Stiff Records.
Stiff Records is a British independent record label formed in London, England, by Dave Robinson and Jake Riviera. Originally active from 1976 to 1986, the label was reactivated in 2007.
Established at the outset of the punk rock boom, Stiff signed various punk rock and new wave acts such as Nick Lowe, the Damned, Lene Lovich, Wreckless Eric, Elvis Costello, Ian Dury, and Devo. In the 1980s, with most of their early signings having moved on, the label found commercial success with Madness, The Pogues, Tracey Ullman, The Belle Stars, Kirsty MacColl and others.
The label set the yardstick for music business marketing, with artwork by Barney Bubbles and an array of memorable slogans, not least "It It Ain't Stiff, It Ain't Worth A F***". Stiff continues to this day, with the 2012 UK #1 single Bom Bom by Sam And The Womp and a back catalogue comprising 150 singles and more than 50 albums of revered 70s and 80s pop, punk and rock.









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